Exploring online dating and customer relationship management


29-Aug-2020 13:01

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In finish, the customer-orientation strategy is one of an organization’s resources to increase customer satisfaction and business income and is also a very significant measurement. [7] he say the main profit of organization to gain customer relationship more sales revue increase level of productivity and also have more business values like reduce direct marketing cost because when use the customer relationship management can easily know customer data if they complain or mark order and so help to contact and keep their relationship and attractive new customer, and increase customer satisfaction, then used the churn rate, the customer churn reduce as sales, service and marketing better respond to customer needs so that is measurement number of customer who stop using or purchasing product or service from the organization.That can track customers through the World Wide Web and be able to forecast their forward moves wants and needs. [8] he says the uses customer relationship management can changeable with customer relationship marketing.Profitability is strong-minded in the light of the generation value of the purchaser to the organization, pleasing into account the income and expenses associated with each customer over time.

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Therefore, the achievement of CRM close depends on the vigorous involvement of the employees in the organization them self [4-6].

In finish, the customer orientation strategy is one of an organization’s resources to increase customer satisfaction and business income and is also a very significant measurement.

The importance of CRM to an organization The primary focus of any CRM strategy is to empower the organization to generate and retain profitable customers that help the organization [12].

Also the researcher finding Somali full capacity internet.

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Also the researcher finding Somali have not use e-commerce, the reason the people have not knowledge Online Business and mostly citizen have not master card or credit card.

The researcher justify the amount of profit of this company comes total sales reduce total cost to gain profit of company if the amount of sales was greater than the amount of cost the amount gain we called profit, if the amount of sales is less than the amount of cost we called loss and if they same we called breakeven point means no gain no loss.



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